Good Things has worked with some of Australia’s leading educational institutions on advancement, engagement and marketing for Alumni Gifts. No two schools or universities are the same and we aim to tailor our promotional product range to suit each client and reflect their identity to build pride and trust in their organisation
Quality and Perception
When gifting is done well the community and overall goodwill towards the institution is enhanced. This can lead to an increase in sponsorship and donations. Conversely, if poorly executed the opposite can occur as alumnus feel undervalued and unappreciated. To address this we work closely to understand the target demographic, culture and values to make sure the right fit can occur.
Branded merchandise often can be seen as a throwaway or low value item. We recommend to clients that for Alumni longevity is key and quality of design and manufacture is of absolute importance. Speak to us about our previous portfolio for some of Australia’s most prestigious schools