< Back to Blog
50 Company Swag Ideas To Boost Employee Appreciation & Company Culture In 2022

50 Company Swag Ideas To Boost Employee Appreciation & Company Culture In 2022

Showing your employees that you appreciate them is one of the best ways to boost employee morale in your workplace and keep employees motivated. And one of the best ways to show your employees some appreciation is by using company swag – useful and interesting gifts that your employees will love.

As well as helping to make employees feel valued and improving your company culture, company swag can also help to form a greater connection between your employees and your company. These gifts offer a tangible, physical reminder of your company whenever an employee uses them, boosting employee engagement within your company.

The best way to find company swag that your employees will love is to find gifts that employees will enjoy and use often, not just leave in a drawer and forget. Practical and inventive gifts are, therefore, the way to go – and if you’re struggling for ideas, we’ve compiled a comprehensive list of brilliant ideas for employee swag!

Why Is Employee Appreciation Important?

Showing employees that you appreciate them is extremely important as doing so is directly tied to motivation and company culture. If employees don’t feel recognised or appreciated for the work they contribute to your company, they’ll likely lose motivation and become less engaged with the company.

As a result, underappreciated employees will have lower productivity and may be more likely to resign. Research from Reward Gateway found that almost half of employees said they would leave a company that didn’t praise or thank them enough, while over 70% said they wanted their employer to do more to motivate them.

On the other hand, employees who feel appreciated and valued are more motivated, engaged, and productive. The same survey found that 90% of HR workers agreed that effective recognition and reward programmes help to drive business results.

Employee recognition and appreciation benefit everyone. Employees feel more motivated, your company culture thrives, and your company benefits from more engaged, more productive workers. Employee appreciation can take many forms – specific rewards for work, thank-you notes, new facilities in the break room, and of course, company swag.

Why Should Companies Use Swag For Employee Recognition Programs?

Swag is an awesome way of showing employee appreciation because it serves multiple purposes at once. Some of the most significant uses include:

  • Providing a tangible reward: Company swag in the form of useful or valuable gifts helps reward employees for their hard work, making them feel more valued.
  • Forming a stronger connection to the company: If an employee sees, wears or uses an item of swag every day in their daily routine, they’ll be reminded of the company each time, providing a much-needed physical connection to the company in the age of remote employees.
  • Forming stronger connections within teams: If you gift a whole team with matching branded hats, mugs, or other items, then you provide a physical object for the team’s identity to build around.
  • Exposing your brand to others: If your employees use or wear their branded swag every day, everyone they meet will be exposed to your brand. Giving an employee appreciation gift is as much a marketing investment as it is a way of showing appreciation for your employees.
  • Helping to welcome new employees: Newly hired employees may take a while to feel like they fit in, so giving them an employee appreciation gift early on will help to make them feel more at home with their new team.

Another benefit of swag is that it can help to improve your overall company values and culture. Creating a system of tangible rewards helps employees feel more valued, improving mental health in the workplace and leading to a more positive atmosphere.

Company swag can also do wonders for your reputation. Handing out valuable and useful gifts to your employees shows others people outside of your company that you value your employees. Not only will your customers and clients have a more favourable opinion of you, but you’ll also find it easier to attract top talent since people will see your company as a fun and rewarding place to work.

The Best Swag For Employee Appreciation – Our Top Ten

At Good Things, we specialise in promotional products that will truly delight your team, with a wide range of practical, valuable and delightful gifts to choose from. Here are our top ten gift ideas for employees to kickstart your search for branded company swag that will help your employees feel valued and appreciated.


Swag Idea Who To Give It To Benefits
  1. Custom Ties
Any office-based employees, especially male employees ●     Provides employees with an item they can use every day

●     Help teams feel connected with a matching item of clothing

●     High-quality ties have a luxury feel – so employees will cherish them

●     Good brand exposure – every client your team meets will get a visual reminder of your brand

2.  Branded Cotton Tote Bags Great for any employee, but especially useful for commuters who could use an extra bag when travelling to and from work ●     Usable in daily routine both in and out of work – equally beneficial for the daily commute and weekend shopping trips

●     Sustainable, biodegradable cotton is appealing to eco-conscious employees and employers, and can also help to maintain your brand’s eco-friendly image

●     Potential for colourful and eye-catching designs to give employees a fashionable new bag to enjoy (and provide exposure for your brand)

3.  Infinity Bluetooth Speaker An extra-special luxury gift for employees who go above and beyond. ●     Exceptional sound quality means it’s a gift employees will treasure and use often

●     Highly valuable, showing employees you truly appreciate them and their work

●     Built-in microphone means remote workers can use it for business calls as well as for music

●     You can add a custom print to the front and back panels, making it look fun, colourful and unique whilst also providing you with extra brand exposure!

4.  Soy Wax Candle Employees with especially stressful roles, or anyone who enjoys a nice scented candle! ●     Helps employees to unwind and relax, showing them that you care about their mental and emotional wellbeing

●     Made from natural soy, meaning it’s environmentally friendly

5.  Cotton Smart Socks Office-based employees who will enjoy comfortable and stylish socks. ●     Useful and practical, and can be used both in the office and at home.

●     High-quality, eco-friendly combed cotton makes them super comfy – employees will want to wear them every day!

●     The luxurious feel of the combed cotton makes them feel like a premium gift, showing employees you value them.

6.  Passion Unisex Fleece Hoodie A classic swag gift that every employee will love ●     Cosy and practical for outdoor activities and relaxing inside – employees will get a lot of use out of it

●     Ideal for casual dress days in the office or team events – matching hoodies will help improve team connections

7.  Mini Cricket Bat Active, sporty employees and big cricket fans ●     Great for having fun outside of work, collecting player signatures, or even for impromptu games in the office to keep things lively

●     Gifting these to the most prominent cricket fans in your office makes for a fantastic gift with a personal touch that truly shows your appreciation

8.  Beach Ball Game Set Brilliant for employees with kids, or more generally for any employee in summertime ●     Fun, unique and multi-purpose, meaning employees are likely to hold onto them for a long time

●     Grand for gifting to employees who have children, adding a personal touch to your swag

●     Can liven up days in the office by encouraging team games in the break room!

9.  Stylus Metal I-Stand Twist Pen Tech enthusiasts, smartphone addicts, and anyone who uses touchscreen devices on a regular basis ●     Unique and practical thanks to 3-in-1 function as a pen, touchscreen stylus and phone stand – making it highly useful and valuable

●     Can be used at home, in the office, or on the daily commute

10. Sophisticated Dinner Gift Pack Foodies, romantics, and outdoors enthusiasts ●     A luxurious and adaptable gift set that will make any employee feel truly valued

●     Help employees enjoy special nights in at home or romantic picnics in the great outdoors to show you care about their personal lives as well as their professional lives.



40 More Employee Appreciation Ideas For 2022

If our top ten hasn’t given you enough useful ideas for employee appreciation gifts, then we have even more ideas for you below!

Summer Employee Appreciation Gift Ideas

Summer is an excellent time for gifting employees with company swag since the hot weather means they’ll be keen to get out and about – so providing them with swag that helps them enjoy the sun is a brilliant way of showing your appreciation!

Awesome ideas for summer gifts include:

  • Surf Hats – help employees to enjoy the sun safely with a stylish surf hat that’s perfect for any outdoor activity.
  • Custom Beach Towels – give employees a branded beach towel they can use on trips to the seaside, helping them to enjoy the sun, sea and sand at the same time as providing extra exposure for your brand.
  • Straw Fedoras – another stylish hat to help keep employees safe from the sun while looking fabulous. The natural straw material is also sustainable and eco-friendly – making it an excellent option for green-minded employees!

Winter Employee Appreciation Gift Ideas

While summer swag is all about helping employees to get out and enjoy the sun, winter swag is an opportunity to help employees stay cosy and warm through the colder months. Anything that makes their daily commute or weekend adventures more comfortable is sure to be highly appreciated by your employees!

Some potential gift ideas for winter include:

  • Compact umbrellas – help your employees make it into the office without getting drenched during winter rain showers. They’ll definitely appreciate the added comfort since they won’t have to dry themselves out once they get to work!
  • Cable Knit Beanies – these branded beanies will help keep your employees warm on their weekend adventures, showing them you encourage them to get out and enjoy themselves despite the cold.
  • Custom Soft Hooded Sweatshirts – These super-soft hoodies made with air-jet yarns are perfect for keeping away the winter cold. Ideal for helping employees enjoy cosy nights in or for casual days in the office, where matching hoodies can help boost team spirit.
  • The Puffer Jacket – Designed for maximum comfort and warmth, this branded puffer jacket will show employees you care about them by keeping them warm all through the winter months.

Headphones & Speakers For Employee Appreciation Gifts

If you have any music lovers or tech enthusiasts on your team, then what better way to show employee appreciation than with some new speakers or headphones? As a practical gift that they can use every day, headphones and speakers are an employee appreciation gift that your team are sure to love.

Some of the best examples include:

  • Bluetooth “brick” speakers – the practical design of these speakers make them ideal for use at home, outdoors and on the go, with quality sound and easy connectivity.
  • Waterproof Bluetooth Speakers – An ideal gift for summer thanks to its water resistance, these speakers can stay safe at the beach, pool parties, and on camping trips while your team enjoys some of their favourite music.
  • Swiss Peak Bluetooth Headphones – This premium headset features exceptional sound quality and a built-in microphone, meaning they’re equally practical for listening to music and hopping on team Zoom meetings. With such a luxurious feel, they’re a brilliant way of making employees feel truly valued.

Useful & Unique Tech For Employee Appreciation Gifts

If your team isn’t made up of audiophiles and music enthusiasts, there are still plenty of great tech-related gifts you can give them to help them feel valued. These practical gifts can be used every day, whether your employees are at home, on the go, or in the office.

Some unique and practical tech gifts for your employees include:

  • Smartphone Pop Grips & Ring Stands – If any of your team find themselves glued to their phones, they’re sure to enjoy these handy grips that double as a stand to prop their phone up anywhere. Perfect for watching Netflix on the daily commute!
  • Custom USB Flash Drives – even in the age of the cloud, it can never hurt to have a USB memory drive handy. Your employees are sure to appreciate these convenient flash drives, and the custom branding means they’ll never forget they have you to thank!
  • Card Size Power Bank – This slim power bank is ideal for taking on the go, meaning employees will get tons of use out of it. You can also add a custom print, helping it to look colourful and unique while providing extra brand exposure.
  • Charging Cable Lanyard – Nobody likes it when they forget their phone charger – but this lanyard means they’ll always have one handy. With built-in Android and iOS connectors, this unique and ingenious gift is one that employees are sure to treasure.


Outdoors Equipment For Employee Appreciation Gift Ideas

Taking time off to enjoy the great outdoors is an excellent way for employees to unwind, de-stress, and improve their mental health. Providing employees with outdoorsy gifts encourages them to take a much-needed break and shows them that you care about their time outside the office as much as you do about their time at work.

Some of our favourite outdoor gifts are:

  • Tartan Picnic Blankets – This timeless design is ideal for camping trips, picnics and any other outdoor activity. It’s an especially awesome gift for employees with kids as they can enjoy it with the whole family.
  • Custom Camping Chairs – Help make your employees’ adventures more comfortable with a portable camping chair imprinted with your company logo.
  • Custom Cooler Bags – Another practical gift that can help employees enjoy their outdoor excursions, keeping their refreshments nice and cool.

Stationery & Office Employee Appreciation Gift Ideas

As well as encouraging employees to enjoy their time off from work, you can also use employee appreciation gifts to make their time at work more enjoyable. One of the best ways to do this is to provide employees with stationery and office supplies.

These can help them cut down on the cost of buying work-from-home supplies while showing your appreciation for their work.

If you want to give your employees a gift for the office that they’ll truly appreciate, consider some of these:

  • Ridgmont Veleta Ruled Notebooks – Luxurious, stylish and customisable notebooks that will make your employees feel truly valued. Equally useful for taking notes and organising tasks at work or for a personal journal to use at home.
  • Notebook With Calculator – Give employees something a bit different with this dual-function notebook. Highly practical and unique, employees are sure to keep using this novel notebook for a long time.
  • Deluxe Gel Mouse Pad – Using computers for long periods of time can quickly get uncomfortable or even cause issues such as RSI. Providing employees with an ergonomic mouse mat shows you care about their comfort and wellbeing.
  • Magnetic Whiteboard To-Do List – Another novel notepad, this to-do list comes with an attached magnetic whiteboard. Ideal for keeping track of tasks at home or in the office!


Branded Pens For Employee Appreciation Gifts

No list of branded swag would be complete without a trusty custom pen or two! Pens are an ideal gift for employees since they’re practical and usable every day. There are all sorts of different pens you can gift to your employees – here’s a guide to the advantages and disadvantages of each type.



Pen Type Advantages Disadvantages
Ballpoint Pens A dependable classic with long-lasting ink and a smooth writing flow. It’s also cheap and easy to produce in high volumes. Ballpoints are very common, but for good reason – they’re handy and always in demand. Lower-quality ballpoints may use ink that easily stains clothes – so make sure to buy from a reliable, high-quality seller such as Good Things!
Metal Premium Pens Sleek, premium design and feel – which is sure to make employees feel highly valued. Can be more expensive than other pens – but it’s worth it to make employees feel special!
Highlighters Provide a different use to other pens, so employees are likely to find them really handy. They can also come in a variety of fun shapes that make them stand out from other options. Highlighter ink isn’t as long lasting as other inks – so they might not be useful to employees for as long as other pens.
Eco Pens Eco-friendly, so they show that you care about the environment as well as your employees! These pens also stand out from the crowd, so employees will remember them more than other pens. Can be slightly more expensive than standard plastic pens – but they’re worth it if you want to show off how green your business is.
Stylus Pens Dual functionality thanks to the attached stylus makes these pens both unique and useful. Once the ink runs out, these pens will only act as a stylus, making them somewhat less useful.


Personal Care Gifts For Employee Appreciation

One of the important functions of an employee appreciation gift is to show that you care about your team as people, not just workers. Personal care gifts provide a grand way to do this since they show that you’re keeping your employees’ health and emotional wellbeing in mind.

Some wonderful personal care gifts for employees include:

  • Relaxation & Self Care Gift Packs – Provide your employees with a complete kit for a relaxing night, helping them to relax and unwind – they’ll definitely thank you for this!
  • Luxury Salon Towels – Help your team enjoy a touch of luxury with a branded luxury salon towel. Ideal for relaxing at home or using at the gym – either way, this is a fabulous gift to encourage employees to prioritise their wellness.
  • Stress Relievers – Everyone gets stressed or anxious at times, so provide your employees with a stress reliever with a fun design to help them work their frustrations out.

Drinks Bottles For Employee Appreciation Gifts

Another classic gift idea is a handy water bottle. It’s an awesome gift to give your employees since it’s something they can make use of every day in a wide variety of settings. If you want a rundown of some of the best options for branded drinks bottles as gifts, check out the table below.


Bottle Type What It Is Benefits
Plastic Drinks Bottles A standard drinks bottle for use on the go or for staying hydrated at work. Cost-effective and adaptable – making it a win-win for you and your team.
Glass Drinks Bottles A more luxurious bottle with a premium feel and more stylish look. The luxury feel makes it feel like an extra special gift, so your employees will highly appreciate it.
Insulated Bottles A vacuum-insulated bottle that helps to maintain the drink’s temperature over long periods. Great for keeping drinks cool in summer or hot in winter, making it a practical seasonal gift.
In-Built Straw Bottles More of a durable, portable cup with a lid and straw than a water bottle. Fun and unique – ideal for using on picnics or at the beach.
Stainless Steel Flasks A premium hip flask, ideal for taking your drink with you in style. A luxurious, premium and mature feel that will make employees feel truly special.

Bags For Employee Appreciation Gifts

Another great practical gift for your employees is a stylish bag they can use on a daily basis. Different bags have different uses, but all of them share the fact that they’re a long-lasting gift that your employees will be sure to appreciate.

Some of our recommendations for bags to give as employee appreciation gifts include:

  • Tote Bags – Tote bags are a grand gift for employees since they’re useful for all sorts of activities. Whether as a reusable bag for shopping or groceries, a handy carrier for days out, or an extra bag for travelling, tote bags are a great option.
  • Laptop Bags – If your employees commute a lot or tend to work on the go, then a laptop bag is extremely useful for keeping their laptop and other electronics safe while they travel.
  • Nylon Drawstring Bags – These backpacks are ideal for taking to the gym or on a jog, since they’re lightweight and comfy to wear.
  • Deluxe Travel Bags – For employees who have to travel a lot for their work, a deluxe travel bag is a wonderful way of saying thank you for their efforts whilst also making their future journeys easier.


Employee appreciation is a vital element of keeping your teams happy, motivated and engaged with their work. Employees who feel appreciated are likely to be more productive, happier and less likely to leave – so showing your appreciation is crucial for promoting employee wellbeing at the same time as improving retention rates and business success.

Employee appreciation gifts and branded swag are a perfect way of showing this appreciation.

These gifts offer a tangible reward for your employees’ efforts while also showing them that you care about their personal lives, hobbies and wellbeing beyond the workplace.

So, if you’re looking to improve your company culture and promote a more positive workspace through employee appreciation initiatives, be sure to consider some of the many fun and unique gift ideas listed above. And when you’re ready to make your brand look awesome, get in touch with the Good Things team!