Will In-House Product Designers Make A Difference to Your Merchandise?
ByWhen you’re creating branded products, you’re handing over your most valuable asset: your brand. Every branded umbrella weathering a storm, every custom sock walking through city streets, carries your brand reputation with it. Product development can’t be an afterthought, and outsourcing design to third-party agencies lends itself to miscommunication, extended timelines, and a compromised vision. … Continued
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