Hemp is the new leafy green that everyone is using, but why?

Hemp is the new leafy green that everyone is using, but why?

By Miriam Diiren

Hemp has taken the market by storm, with multiple industries using the plant for skincare, superfood and fabric fibres ā€” which brings us to Good Things. But first, letā€™s take a look at what makes hemp so good and why weā€™re talking about it before World Environment Day. Hemp is part of the Cannabaceae family … Continued

Read more
Weā€™ve moved! Better things are on the horizon.

Weā€™ve moved! Better things are on the horizon.

By Miriam Diiren

After 8 years of growing and operating Good Things HQ from Springvale, Victoria, weā€™ve left the nest and moved to the big city ā€” Melbourne! The good people of Good Things now call South Yarra home; with great coffee, cafes and cocktail bars around the corner and the South Yarra metro station at our doorstep.Ā  … Continued

Read more
Ultimate Buyerā€™s Guide To Branded Caps For 2022

Ultimate Buyerā€™s Guide To Branded Caps For 2022

By Robert Reeve

If youā€™re looking for novel ways to market your business, then one of the best options is to use promotional products. Pens? Hoodies? Branded rubber ducks? All great ways of grabbing some attention for your brand! If stationery or bathtub toys arenā€™t your thing, though, another fantastic option for promotional products is a custom branded … Continued

Read more
Water Bottles

Branded Water Bottles: Everything You Need To Know

By Robert Reeve

Branded water bottles are one of the best options when using promotional products to gain exposure and brand recognition for your company. Since they can be used every day and taken almost anywhere, branded drink bottles can show off your company name and logo to all manner of different people.Ā  What’s more, they’re a practical … Continued

Read more
Branded Uniforms

Complete Buying Guide For Corporate Uniforms

By Robert Reeve

Branded corporate uniforms are often an essential part of building the brand and identity of your business. Theyā€™re worn by your employees and seen by customers daily, so your uniforms must send out the right message. Employee uniforms are also crucial for helping your employees stand out from other companies. In addition, it also creates … Continued

Read more
GoodThings - Promotional

How To Select Custom Promotional Pens For Your Business

By Robert Reeve

Promotional products can be a great way of advertising your business – giving a potential customer something for free will instantly warm them to your business, and the gift will serve as a reminder of your business afterward, too. Perhaps the most common example is the classic branded promotional pen. What better way to get … Continued

Read more

How the global supply chain problems have IMPROVED promotional marketing

By Jeremy Chen

A strange thing happened in the past 12-20 months.Ā  Contrary to expectations, such as a drop in demand and expected dramatic economic contraction, the world began to experience huge shortfalls throughout the supply chain. From microchips to timber and steel and everything in between caused huge delays and backlogs in ordering goods, compounded by pent … Continued

Read more
The 7 Promotional Products Your Brand Needs to Create an Impact in 2021

The 7 Promotional Products Your Brand Needs to Create an Impact in 2021

By Tyson

Businesses often neglect promotional products while formulating their marketing strategy. They assume these products wouldnā€™t create a lasting, tangible impactā€”especially when online advertising today provides an instant impression on potential customers.Ā  But they couldnā€™t be more wrong. 88% of all customers in one survey said they remembered a brand better once theyā€™d received a promotional … Continued

Read more
pens

Why Use Promotional Pens to Help Grow Your Brand?

By Robert Reeve

Brands that use physical products to market their businesses will inevitably stand out amongst the rest. We live in an age where digital advertising is becoming increasingly overwhelming. So, branded promotional items are often a breath of fresh air. And, very often, simpler is better when it comes to promotional products.Ā  Branded pens are a … Continued

Read more
promotional-products

Case Study: 3 Ways Great Companies Use Promotional Products

By Robert Reeve

Promotional products have amazing potential. They make your business far more memorable and, by extension, help to generate the sort of brand awareness that encourages consumers to make a purchase. So, as long as you invest in a range that will appeal to the people you serve, you can generate an impressive ROI.Ā  If that … Continued

Read more
promotional-products

How to Use Promotional Products Effectively

By Robert Reeve

There are few things more crucial in business than being memorable. The better your brand is remembered by consumers, the more likely it is that your target audiences will think of you when they need your products and services. This can have a major impact on your lead conversion and sales. One of the best … Continued

Read more
personalized-products

How Personalisation of Products Is the New Business Trend in 2021

By Jeremy Chen

Consumers have so much choice these days. As such, itā€™s becoming more and more imperative that brands find ways to mark themselves out from their competitors. Some business trends that have been on the up in recent months have included a renewed focus on SEO, interactive content, and social media marketing. However, if you want … Continued

Read more
bags

Why Promotional Bags Are Great for Your Business

By Robert Reeve

Promotional products of all types are great for building a buzz around your business. But, it can be difficult deciding which products to go with, whether because youā€™re unsure which will resonate most with your customers and clients or because or you can’t figure out which would be the most cost-effective. Enter promotional bags, which … Continued

Read more
promotion

How to Promote Your Business and Get Noticed This Year

By Jeremy Chen

Being in business is all about getting noticed, no matter what you do or where you are. You could be looking to boost your profile at trade events, online, and elsewhere. Either way, itā€™s important that you find ways to stand out and make your mark. This has never been more true than in the … Continued

Read more
5 Effective Strategies to Boost and Promote Your Brand in 2021

5 Effective Strategies to Boost and Promote Your Brand in 2021

By Jeremy Chen

The game has changed for businesses across the world, as the virus-that-shall-not-be-named shut down whole industries and ground everyday life to an unexpected halt. As a result of these restrictions, internet usage accelerated 70% last year, meaning that engaging consumers on their computers and smartphones became more crucial than ever. Even though we are (touch … Continued

Read more
3 Great Promotional Products for Your Brand This Winter

3 Great Promotional Products for Your Brand This Winter

By Jeremy Chen

Thereā€™s never a bad time to get your brand out there. In fact, the more you can keep your logo in the minds of your customers and clients, the better. However, some ways of promoting your company can be overkill, particularly seeing as there is so much competing information constantly vying for peoplesā€™ attention. So, … Continued

Read more
5 Ways to Promote & Market Your Business

5 Ways to Promote & Market Your Business

By Tyson

With the business landscape as competitive as ever in 2021 and 24/7 consumer accessibility, promoting your business nowadays needs a varied mix of channels and constant TLC to attract your target market.Ā  To stand out in a crowded market or be the front runner in your industry, there are several important things to consider. What … Continued

Read more
5 Unique Promotional Products That’ll Get Your Brand Noticed

5 Unique Promotional Products That’ll Get Your Brand Noticed

By Julia Leong

If you want to build strong relationships with your customers and attract new ones, consider gifting memorable and unique promotional products. How customers think of you and your brand comes down to your ability to make a positive impression on them.Ā  There has been a lot of research into the psychology of customer behaviour, and … Continued

Read more
4 things you didnā€™t know about Chinese New Year

4 things you didnā€™t know about Chinese New Year

By Julia Leong

    ā…™ of people in the world celebrate it. Chinese New Year, otherwise known as Lunar New Year, is one of the most celebrated festivals in the world. Originating from, as you guessed, China, the festival is also widely celebrated across Asian countries, with some countries having their own versions (e.g. Korean Solnal, Vietnamese … Continued

Read more
Venus Glass Bottle

Sustainable Promotional Products Trend Grows In 2021

By Julia Leong

What is brewing in the exciting world of promotional products? Earlier this month, the Good Things team attended the PPAI Expo 2021 to gear up for the year ahead, pun intended. Ā  We reflected on our learnings from the expo, and our knowledge of the industry and came to a conclusion. The already growing sustainability … Continued

Read more
2020 Wrapped: Your Top Promotional Products were Eco-Friendly!

2020 Wrapped: Your Top Promotional Products were Eco-Friendly!

By Tyson

It was the best of times, it was the worst of times. Much like Charles Dickensā€™ iconic novel, the year 2020 was many things. The pandemic has affected all of us in different ways, however as we watched events unfold with despair, we also prospered in ways we never imagined. Organisational models and processes have … Continued

Read more
Promoting Your Business During A Pandemic

Promoting Your Business During A Pandemic

By Tyson

There is no doubt the economic climate has changed in 2020 and as a result how we approach our marketing strategy must adapt accordingly.Ā  Understanding your client’s needs and wants now is arguably more important than it has ever been, and there is a wide range of social and economic factors that need to be … Continued

Read more
How Promotional Products Help Your Business

How Promotional Products Help Your Business

By Tyson

Since starting Good Things – the 8 or so years experience Iā€™ve had in the promotional products industry has taught me that most people fall into 2 groups: Those that see value and love promotional products and those who see promo as cheap and tacky. Iā€™ve found that oneā€™s perception is directly related to their … Continued

Read more